Probate & Estate Valuations: New Niche Marketing Opportunities for Property Appraisers
May 5th, 2008 by admin
The slumping real estate market across the U.S. means real estate appraisers must look at other strategies to grow their income.
A niche opportunity to grow revenues is probate valuations and appraisals in most jurisdictions certified appraisals are required by state law when an estate goes through probate and estate settlement.
A Huge Overlooked Market… It is estimated by leading financial institutions that in the next 10 approximately $15 trillion dollars will pass through the estate settlement process. This is an inexhaustible market as 2 million adults die each year requiring estate appraisals.
Finding the appropriate medium to reach this large niche market is difficult. Run of the mill advertising such as yellow pages, newspapers and bulk mailings are inadequate. As they do not properly identify, contact and service these prospects.
Enter a new player EstateSettlement.com for just $297 per year this web site has a unique and powerful marketing strategy for appraisers.Unlike most directory services this site only allows 1 appraiser per territory (or 350,000 in population). Thus an appraiser has no competition within their “home market”.
Also this site guarantees performance. They guarantee a $4 to $1 return on their fee or the 2nd year is free. (they accept the honor system – which means the appraiser decides if they earned the fee). Wow!
The beauty of this site is that it is unique, it has hundreds of helpful and useful pages for those going through probate including an important section of dealing with grief.
The quality of the site has skyrocketing this site to the number one ranking in Google and a favorite resource for attorneys, accountants and other professionals (who also can send you business).
To learn more go to:http://www.estatesettlement.com/contact_appraiser.php
EstateGuy